Band comment on video

We recieved an email from the band commenting our video as that found it on my blogger page. They all really liked it and thought that "the magazine background wallpaper and the fridge magnet things were really cool."

Stereo Decade So Cool Video

Advanced Production Evaluation

1. In what ways does your media product use, develop or challenge forms and conventions of real media products?

Our brief was to create a music video promo with two ancillary tasks, a magazine advert and the digi-pak album to accompany the CD. We were also given the choice of creating a website for the band but chose against this. All three tasks were a way to advertise and promote the band and their upcoming album release; we had to target the prospective audience that would listen and buy that genre of music and researching the current market was the way to develop our understanding of this. During our research we found that there are a number of elements which are required to create a music video. For an effective video it should be split up into live performance, where the artist is seen playing the instruments or singing and a narrative that links to the lyrics of the song. This split depends on the genre of music, but universally the live performance would have the larger percentage, because fans watch music videos to see the artist more than to watch the storyline, this also gives the artist credibility and suggests that they are organic rather than manufactured. The way that music videos are filmed and edited is different to ordinary film making. You tend to get more of the same camera angles being cut together in a fast pace without any cross fades or special transition; they tend to be straight cuts as they link more with the tempo of the track. However, this again depends of the genre of music, for example a slower acoustic style song like ‘hallelujah’ by Rufus Wainwright will have more fades than a heavy rock song, and fades are used in this song to give a sense of reflection and to compliment to speed of the song and its lyrics.

The characters seen during the narrative section of a music video can be actors or the artist themselves. It can be more affective for the artist to act out the narrative because they can create more of a link as they can sing during those sections as well as making the song more personal to them and the audience for example ‘If I Were a Boy’ by Beyonce (http://www.youtube.com/watch?v=eIkRiqxWcYU) is a full narrative video however the artist sings while acting out the story also the style of song allows them to have the video in black and white with slower paced fades. The mise-en-scene used during the video will link to the song in some way either just being background props to make the setting more believable or that it is used by the artists, like the instruments, or by the actors to emphasise a certain section of the lyrics. In the typical indie promo the cuts are usually straight so that they go with the pace of the music; the live performance is usually more dominant within the video and can include things that are considered popular with the audience of that genre such as alcohol and sex. There were two music videos in particular that influenced our video, mainly ‘All American Rejects’ video ‘Dirty Little Secret’ (http://www.youtube.com/watch?v=gPDcwjJ8pLg). In this video we were inspired by the way they got members of the public to hold up postcards with things written on them such as “I feel ugly because im half white, half black” which they coupled with a live studio performance. We used a similar idea as the song we chose is also about body image and personality; we wanted to show that young people don’t need to feel self-conscious about themselves and we felt that is was an affective way of showing the message of the song. As well as this band we drew from Bob Dylan’s original video “Subterranean Homesick Blues” and used this in an updated manner so that it could relate to a modern audience. Some artist break the typical conventions of music videos like 30 Seconds to Mars' video 'Kings and Queens'. This video is a nine minute video as if a short film and is filmed in the same way as one, the style is very similar to Michael Jackson's way of filming music videos where he merged filmmaking and music together. For example Thriller was a fourteen minute music video directed John Landis, a film director and was premiered at a special theatrical screening. Michael Jackson was the first person to do this in the music industry. We also tried to break conventions in music videos to make our work original, we did this by having images and narrative that isn't usually seen in videos.

This picture is from the All American Rejects video, the one below is of Bob Dylan. with the version in our video.

Music videos generally have mid and close-ups as this allows the fans to be close to the artist and acts in a very similar way to how an advert works as it is a way to promote the artist. We used mid and close-ups more in the video than long or establishing shots as this allowed us to hide the background from the camera, therefore not giving away that it was filmed in school as we wanted to create a professional video as if filmed in a studio. Another way that we were able to disguise the set was by using magazine pages and sticking them to the wall behind the band this also gave the background an artistic and professional feel.

 For the sections where we had the woman on the floor we laid her on a white blanket after writing the lyrics on her. This hid the carpet underneath and made it look similar to videos where they also have solid white backgrounds. To give the allusion that the woman was naked we simply covered certain parts of her body with a black blanket. As well as this we scattered the postcards that were held by members of the public on the blanket around her. Choosing an already established band to play and act out our live performance scenes we asked them to wear clothes that they would wear at a gig, this gave an authentic feel to the video when coupled with the set, props and the music as it all linked to the genre of the original band.

These are shots from our video. They range from long to mid shots and close-ups. the top picture is of the drummer and the kit, we used shots like these to show that the band can play the instruments and for artist links between sections. below that is the singer, we used shots of him because the fans want to feel close to the leader of the band. The third is of the  body writing and post card sections in the video this was to help show the message of the song.

During editing we used our skills to cut scenes together in a way that mirrored that of real indie pop/rock videos already out on the market. We decided only to use straight cuts as the song was to fast a pace to have fades or any other transitions. On a couple of scenes were you see a band member dancing, we applied an effect called ‘cartoon’ this slightly blurred and softened the footage which complimented the comical and fun side of the video. Also at the beginning and end of the video we included animation, we did this by cutting together still photos at a speed when played gave the impression that it was a moving image these were affective parts of the video. We split our music video approximately sixty percent performance, forty percent narrative. We did this because researching music videos of the same genre we came to the conclusion that there was a similar ratio. The narrative of the video helped to emphasise the words in the song as we had the lyrics written on the body of a woman, this made the message of body image the focal point of the song. We had the live performance so that the audience could see the band play.

During our research we looked at music magazine adverts and CD covers of the same genre. On the magazine advert there was limited but important information; the band and album name, its release date and some included tour dates and record labels. We took this into account when creating our advert; we included those as well as the record label and a magazine rating. We put a single image of the guitar in the centre with the text scattered around it, the background was white so your eyes are drawn to the guitar then the text around it, and we put the text in different sizes so that the more important information was read first. I feel that it looks professional along with the CD cover that we designed; we linked the images on the cover to the images seen in the video and an image seen on the advert this created a recognisable motif between all three products and gives unity to the texts. For the CD digipak we took influence from 'The Wombats' album ' A Guide to Love, Loss and Desperation'. We liked how on the front cover they had a number of items placed on the cover with the text dominant. We developed that idea so that we could use items seen in our video being scattered with the band name visible on the cover, the colours we have used are bright and would catch the eye. The back cover is simpler and links to the advert while all the images within the digipak relate to the video.

This is our music advert and CD front cover.

Media pop theorists who influenced our work include; Steve Archer, he believes that there must be a strong link between narrative and the performance; in our video the sections of live performance are emphasised by the images of the narrative sections, the narrative sections also exemplifies the lyrics. The narrative sections are also closely linked to John Stewart's theory that there are visual references to things like art photography; in our video being the images at the start that create a moving image animation. He also believed that a music video must contain close ups and needs to focus on the band members especially the lead singer which we have tried to do. Laura Mulvey's the third theorist that we took influence from, thought that as film makers are predominantly male, the presence of women are solely for display and for male attention. We chose to have a woman in our music video in this way however we wanted to use a female body in a more sophisticated manner to show the message about body image and that the media’s portrayal isn’t entirely true.

This is our animation section of the video where the fridge magnets appear to move to assemble to words Stereo Decade.

2. How effective is the combination of your main product and ancillary tasks?

Our whole promotional package consists of a music video on a CD, a magazine advert and album and represents the band well. They need to promote the band and their material. I feel we have done this successfully. They work well together as all the images, styles and fonts link, therefore audiences will be able to recognise that all three pieces are part of a package and this should hopefully generate more attention and sell more albums. The advert will be seen in a magazine similar to NME as this promotes bands of a similar genre and is brought by the same market we are targeting. The CD will be brought from music stores like HMV being a mainstream genre or will be available through digital download online from sites such as ‘itunes’ and ‘Amazon.com’ or could be seen on video sharing sites like ‘Youtube’, because digital distribution is becoming the more popular choice of getting music and other media. Music channels like NME, VIVA and MTV could also be a possibility as they have similar genre and style of videos showing, such as ‘The Killers’, ‘Scouting for Girls’ and ‘La Roux’. They all show the artist performing as well as having narrative about subjects like love and heartbreak, unlike channels like ‘Scuzz’ where they are more live performance orientated with lyrics about death, drugs and rebelliousness.

3. What have you learned from your audience feedback?

To create a popular music video we began with an audience questionnaire so that we could take into account what the market wanted to see in the music video. We found out that they wanted to see both narrative and live performance along with the band; other comments made were that they wanted something original and fun within the video. To gain further support and feedback, Underdog management a professional music management company came in. They were able to offer advice on how to go around making a music video and offered feedback on our ideas. They liked our ideas and said it might be difficult to film what we wanted to do. They said one way we could film was to do the sections of the video together in one place and film them at the same time; this is so that you can see the band play and the woman with the lyrics on throughout the video. This was useful advice however trying out this idea we found that it became more and more difficult in the way of camera angles and framing the shot as the video progressed. After completing the video we gathered audience feedback again on the finished products. Eighty per cent believed that the video did represent the genre; the ones that disagreed said that the band should have been more dominant in the video. We were glad to know that everyone understood the message of the song and that it was an original video with interesting material. We also got feedback from the band they all really liked it and said we all did a really good job, they thought that "the magazine background wallpaper and the fridge magnet things were really cool."Other comments that we received on the video was that audience members liked how the “postcard” sections especially were in time with the tempo of the song. The feedback on the advert and digipak was also positive. They felt that they were both modern and contemporary and that it would attract their eye if they were to see them.

4. How did you use media technologies in the construction and research, planning and evaluation stages?

Throughout the year we have used media technologies to create our promotional product, we also displayed our coursework in a digital format on Blogger.com. During the research stage we had to use a website like ‘www.unsigned.com’, we found our band on ‘www.myspace.com/music’ because this allowed us to contact the band to ask their permission to use their music in our video; we received their permission via email along with the lyrics of the song to help us during the storyboarding stage. And after completing the video this could be a place to exhibit the video, it would be beneficial to exhibit the video on a site like that because of the high volume of people that would be able to see it. Also during the research phase I used ‘Youtube’ and music channels like ‘VIVA’ to watch and study music videos to see how they are created and why they filmed it in that particular way.

This is a shot of imovie, the software we used during the editing stages.

For the filming stage of the project we filmed on a handheld video camcorder, we used two during this process so that we could capture different shots at the same time. We also used an SLR camera during filming so that we could use the photos taken for our album cover and magazine advert. It also allowed us to complete our stop motion sections at the beginning and end of the video. Once we filmed everything we could, we had to upload it all to an Apple Mac, the process was simple as it was plug in and play. We edited our footage on ‘imovie’. This editing software being more advanced than Adobe Premier Pro which we used last year meant we had to learn how to use it, once we became familiar with it, the way that I could cut a clip frame by frame was uncomplicated as was moving the clips around into an order as all I had to do was highlight and drag the sections to where I wanted them to be. I took what I learnt from last year both during the filming and editing stages and took it into consideration so that minor problems like jump cuts, low lighting and unsteady shots would not occur this time round, also my past experience has helped me with the timing and the syncing of clips to a piece of music. We encountered a couple of problems during the process. When we got round to piecing the music video together we found that for some shots we didn’t have enough material, especially the shots of the singer, we overcame this by only have quick shots of him and to reuse the same sections where we could. Another problem was that the video began to appear to repeat itself, so we took a decision to edit the song itself on ‘Garageband’. We cut out a one minute section out of the middle of the song and they joined the start and end together. This therefore made the video shorter but not to short and stopped the footage from repeating. To evaluate our products we burned the video onto CD and exhibited it in front of an audience, the ancillary tasks we made prototypes of so we could hand them to the audience while we showed the video.

This is a shot of Garageband, where we edited our music.

Overall i feel that our music video and promotional package has been a success, we have managed to complete all areas of the task and tried to complete it to a high standard. I am happy how all three mediums are linked in some way. If i were to do it again i would look into filming a wider range of shots so that the video wouldn't seem to repeat.

Audience Feedback Conclusion

To gather our feedback we held a small screening for 10 people. This allowed us to get a true understanding of how we did. We handed out a questionnaire that had questions about the video as well as the advert and digipak. The audience was aged around 17 and was a mixture of both genders. There was an 80% of people thought that the video did suit the genre of music. The two people that did disagree felt that it was more of a rock style song and thought that the band used should have been more dominant in the film. The majority of people preferred the first 60 seconds of the video as they felt that it was more fast paced and included original and interesting material. Everybody understood the message of the song, which it was about body image and personality. So I think that we created a good music video for the song and genre of band. Comments that we received back from the questionnaire we positive and audience members especially like how the camera shots were in time with the beat, the "postcard" sections and the stop motion section at the start and end. The one negative that we received was that it seemed to be repetitive. Overall the video met their expectations. The ancillary tasks also received positive. They all believed that the advert and digipak linked to the band and genre of song. They felt that both were modern and contemporary and that they would be attracted to them if they saw them. However, 60% of people felt that the information on the advert could be improved and that one of the fold-out pages, with the band name on could be improved. In conclusion the promotional package was a success.

Music Video Questionnaire

1) Do you think the video created, suits the genre of music?

Yes             No


2) Which part of the video, do you personally find the most effective?

0-30 seconds 31 – 60 seconds 61 – 90 seconds.

91 – 120 seconds 2minutes +

3) What do you think the message of the song and video is?



4) Is the meaning of the video easy to understand?



5) Do you think the range of shots are suitable for a music video?
Yes           No


6) What did you like about the video?



7) What did you dislike about the video?



8) Did the video meet your expectations?
Yes           No


9) Do you think that the advert links to the style of the band and genre of song?
Yes           No


10) What was affective about our magazine advert?


11) Would you be attracted to the advert if you saw it in a magazine?
Yes           No


12) What could be improved?
Colours          information         photos          font


13) Do you believe that the digi-pak also links to the band?
Yes           No


14) Would you be attracted to the album if you saw it in a shop?
Yes           No


15) What do you like about the album?

Front cover          Inside front       CD holder     Back cover 

Inside fold-out       Outer fold-out


16) What don’t you like about the album?

Front cover     Inside front      CD holder    Back cover

Inside fold-out       Outer fold-out

So Cool Video

Overall I believe that our music video has been successful. The range of shots and camera angles we used i feel mirrors the amount and styles used in conventional, professional videos. We tried to follow the same genre and techniques for example only using straight cuts and cutting on the beat of the music. In our video we included a slight narrative with artistic shots but decided to go for a more live performance oriented video. We did this because it was what our audience wanted when we gave out the questionnaire. To hide the fact that we were filming in a school drama studio we decided to stick magazine cuttings on the wall behind where the band were playing this also made it look professional. For the artistic shots of the body writing we laid her on a white blanket to hide the carpet and the covered her with a black blanket to give the allusion that she was naked. A weakness of our video was that because we didn’t have much narrative it seemed that the video repeated itself, to over come this we took a minute section out of the music using 'Garage Band' so that we didn’t need to try and fill the full length song with repetitive footage. We did cut the song but only by an amount which didn’t make the song to short. To compliment the video we created a magazine advert and digipak. We used images that we took and edited ourselves. Both i feel reflect the bands image and style. Overall I feel that the filming, editing and advertising material went well and we have created a good music video for the genre of music and style of band.

Stereo Decade Album Digipak

Front Cover

Inner front cover

CD Holder

Inner fold out

Outer Fold out

Back cover

After trying out a couple of album ideas we decided to take images that link to the video that we created as well as the genre of music we made it for. For the front cover we displayed the 'postcards' that were held up during the video with vinyl records to give it a retro feel. where the CD will be held is a single vinyl record which will be covered by the CD until it is removed. The fold out piece that covers the CD displays the bands name and three people holding the 'postcards'. The back cover has a link to the poster being the guitar. It also shows the track list, music label and the small print with barcode.

Below is a plan for the digipak which we developed into our final design.

Stereo Decade Magazine Advert

We have gone for a minimalist approach to our magazine advert, after looking at genuine adverts in magazines such as NME and Smash Hits we discovered that written information was kept to a minimum with only essential information displayed. Such as the band name, release dates, reviews and tour dates. The image we have used was taken by me which I then edited on Photoshop to make the guitar the only thing visible in the photo. The lettering we took from a website called dafont.com. We chose three different yet similar types of fonts because it helped to break up the advert and only having the band name in colour helps to draw attention to it. The name of the band is also visible on the guitar. We have also displayed the record label in the corner as this was typically visible on adverts that we looked at. After drafting three different magazine adverts we developed this one because it was more typical of the genre of music that we were creating the video for.

Storyboard

We have done a story board so that we have something to follow while filming and editing our music video.

Here are the original plans of the storyboards :

Filming

We were given two days for us to film on, and we managed to stick to those times. Our first day of filming we thought went well however after looking back at what we captured we had our doubts. We believed that the artistic elements in the shots weren’t to a high standard and we re-arranged to film again on our other filming day using different techniques, model and artist. That day went a lot better and we are all happy with what we got. We feel that filming again gave us the opportunity to improve and know what to do differently from the first time. On our second day we also filmed the band sections of the video which came out really good, the singing sections that we recorded could of been improved however we still have footage to work with during editing. During filming we used two cameras, one stationary on a tripod and another used for pans, close-ups etc. This proved really helpful as once we looked back at what we filmed we had plenty of footage to work with. In total we managed to film about 20-30 minutes of film and i think that will be enough to edit from for a 4 minute music video. We will be given two further days to edit our video as well as lesson time and free periods.

Shooting Script

- fridge magnets cartoon style rearranging footage to spell stereo decade.
- Close up of hands, begins to play for piano section.
- Close up of "dont be ashamed" on body.
- mid shot of electric guitar being played.
- Another shot (panning) down past body seeing more writing.
- When singing is about to start, shot of the microphone. the singers face is partly hidden.
- Shot of somneone holding a card infront of their face.
- cut to a mid close up of drums and bands name on the bass drum.
- Quick shots that go with the beat of the song of the cards.
- Cut to a shot of a band memember dancing this footage has a 'cartoon' effect on it.
- Cut to another close up shot of the body writing.
- cut back mid shot of  a band memember.
- cut to shots of the posters on the wall.
- go back to shot of lead singer.
- cut to cards held up.
- back to close up of drums.
- back to body tattoo with postcards scattered round body.
- a sequence of cuts between band playing, body shots and postcards.
- All cuts will go with the beat and be synicornised and will be straight cuts to follow the pace of the music.
-2/3's of the way through the video when a  single cymbal can be heard being hit, for every cymbal strike a image will appear on screen.
- At the end cut from singer to the fridge magnets, they begin to scramble back to their original position at the start.
- Fade to black.

Album Cover Development

After researching indie- pop album covers we went out and took photos to create our cover. Here are a couple of front cover ideas

- This album cover being modern and unique we feel doesn’t show our full potential of what we could do with a front cover. So, therefore we have decided to still include this but inside, this particular photo will appear behind the actual CD and will be visible once the CD is removed.

- This is similar to the other previous one however still lacks something, we still want to include vinyl records but not as the only thing visible on the cover. We might include the postcards which can be seen in the video and the guitar which can be seen on our magazine advert.


Below are some font ideas that we could include on our album cover or within the digipak. Stacking the band name like the one below or scattering them to look like stickers could be a page in the album along with the single vinyl picture.

Copy of Questionnaire

So Cool questionnaire (Circle most relevant to you)

Male     Female

Age?
..........

What is you favourite style of music?
Indie      Rock    Pop    R&B     Heavy Metal    Raggae   Jazz   

Do you watch music videos?

Yes    No

Where do you watch them?

Internet    TV    DVD's   Video Jukeboxes

What is your favourite music channel?

TMF   MTV   4Music   Scuzz   Flava  Kerrang!  Kiss  Q 
Classical FM   VH1  Other.....

How much time do you spend watching music videos in a week?
0-15 mins     16-30 mins   31-60+ mins

Do you buy any other music media?

Magazines   CD's/DVD's   Downloads  Band Merch

What was your most recent purchase?
.............................................................

How much on esimate do you spend on music media a week?
£0-20   £21-£40   £41-60  £61


How do you find out about new releases?
In store  Radio   TV   Internet   Concerts    Magazines

What would you expect to see in a music video? (Circle 2)
The Band      A party     Narrative     Live performance    Fans
studio performance    other..........


What do you feel that a special edition music album should include?
....................................................................................................

What do you expect to see on a magazine advert?
.....................................................................................................

Chosen Idea

After careful consideration we have decided as a group that we can include elements from all three ideas. We have drawn up a storyboard that includes live performance including close ups of the instruments and band members, narrative including short sections that help tell the meaning of the song and artistic shots, including the images of the body with the lyrics of the song written on and the postcards held up by anonymous people that will say things about them. This all together will hopeful prove to be a good video and will reflect the indie-pop genre.

Underdog Management

Two people from Underdog Management. Gemma Reilly and Faye Hunter, came in on two occasions to talk about the music world and their part in the business. They came to our group to talk about our ideas and intentions for the music video. They gave us ideas and inspiration including the idea of filming all three sections at the same time in the same place. They will also be coming in on the 19th November with a stylist to help us with our difficult task of creating the illusion of a tattoo on someone’s body, they have also said they will try and look for a model that is willing for this to be done on them. They are also bringing with them a signed artist that can talk to us about creating a music video. Their help has aided us greatly and has given us hope that what we want to do can be done.

Lyrics analysis

Verse 1

Don’t be ashamed of your body, after all its not ashamed of you

You should have more respect for yourself. Think of the poisitve not the negative

I’m not ashamed of my body, having said that I think its ashamed of me

He's not ashamed but he has done things to his body which he shouldn't of

Verse 2

She’s something, she’s so smooth

He thinks she's special and he likes her

And now she’s in front of me melting

Shes so beautiful shes "melting" infront of him like food in his mouth (metaphor)

Don’t be ashamed of your body, after all its not ashamed of you

Dont be ashamed of what you've done

Chorus

So cool, so cool

He's taking the mic

I bet your friends all think that they are

everyone is cool in their own way. so dont give into pier pressure

So cool, so coolSo cool, so cool

I bet your friends all think that they are

So cool, so cool

Verse 3

She’s something she’s so smooth

And now she’s in front of me naked

She has admitted her feelings for him to him

Verse 1

Chorus

Verse 4

Show me that you’re not afraid

Dont be self conscience

I want to feel your lipstick all over my dirty little face

Show me that you’re not afraid

I want to feel your lipstick all over my dirty little face

he wants to get closer to her

Verse 1

Verse 1

Verse 1

Chorus

Market Research - Questionnaire

After completing our market research we found that the majority of our audience watch music videos. Four people didn’t which meant a number of totals could only be out of sixteen as they couldn’t be answered by the people you didn’t watch music videos. The majority of people asked were aged between 14 and 23 which gave us a good range of ages. Even though we had a good range of ages and gender we found that where people were watching videos and the genre of music they were listening to were very similar. The internet with TV close second were the markets choice for viewing videos, the time spent watching them though isn’t very high, from our questionnaire we concluded the majority of people watched music videos for a maximum of fifteen minutes a week. The internet sight “Youtube” and the channels “TMF” and “4Music” were top for the favourite ones. These channels give their audience more indie, pop, and soft rock music. Finding this out has allowed us to pick a suitable song that can reach and please a greater number of people. The way that the market get hold of material is changing from CD’s to digital downloads from sites such as “Itunes” and “Jamster”, this can been seen in our research, also the way people find out about new releases or material by artists is also changing from radio and magazine to the internet. The amount spent of music on average per person isn’t very high; this could be because of illegal downloading of music which is completely free. Finally the last thing we found from our research was what people thought they should expect to see in a music video, the band, narrative and live performance was rated top. We will use all this information during the process of devising our music video and the making of our digipak album.

Album Ideas

Album Idea 1
Very simple design with an old record disc on a grey background
in the centre there is an orange arrow with the name of the band
"Stereo Decade" on it. This design is modern and matches the indie
genre.


Album Idea 2
This design is more of a retro style. The name of the band is
seen below a large stereo. Again the design is simple but would
stand out to an audience.


Album Idea 3
This album cover style is more of a traditional one. It shows
the band, their name and more colour. This matches other
albums of the same genre.

Ideas Feedback

After presenting our three ideas to the class we received mainly positive feedback.

Idea 1
- They liked the combination of live and narrative.
- The way that we would use close ups on the "members" of the band so that their identity isn't shown was a positive as this meant it doesn't matter who we use.
- During live performance we decided to have close ups so that the audience believes that the instruments are being played professionally.

Idea 2
- The class like the way we would include postcard sized notes held by people saying a thing about them self.

Idea 3
- Idea three was the most controversial. However they still liked the idea, but thought that we could only have close ups of the body and no full length naked shots.

Conclusion
We were told that we should include elements of all three as the second and third ideas couldn't hold up as a video on their own. So that including those two with the first would make a good music video.

Idea 3

•Start with close ups of a girl. The girl needs to be a shape that is considered ugly in the eyes of the fashion and modelling.
•There will be writing on her body the words will be negative. Or we can put write the lyrics on her.
•In between these shots there will be shots of the band performing.
•Close to the end of the video we get the same shots of her body but with positive words on her. This corresponds to the lyrics “ Don’t be ashamed of your body”